2009 In a Nutshell

February 2010: While 2010 is still fresh we would like to take the opportunity to look back at 2009 and sum up some interesting QuestBack facts from the past year.

Continued growth for QuestBack

As the year was tough for many, it is a great privilege to say that QuestBack, as every year since the company was founded in 2000, continued its growth and development in 2009.

534 new customers decided to join us in 2009
In total 3,175 customers by the end of 2009
86% of our customers state that it is likely that they would recommend us to others *

We humbly thank our customers for their feedback. We promise to work very hard at living up to their trust, and offer continually improved Enterprise Feedback Management (EFM) products and services.

Feedback Management – more important than ever

It seems that in 2009, more companies than ever recognized the value of entering into dialogue with their relations – customers, employees, partners, investors etc. Gathering business critical feedback has moved from “nice to have” to “need to have” in the challenging business environment we are all presently experiencing. Event-driven feedback has become a vital part of many companies’ ongoing processes. The number of published quests (QuestBack surveys) increased by 20% from 2008 to end of 2009, showing that there is an increased focus on gathering feedback in general. But even more interesting is the fact that use of QuestBack’s Act-functionalities increased by a staggering 45% during 2009. This clearly indicates that companies are moving forward from just collecting feedback to actually entering into dialogue with their customers and acting on the gathered information.

Skyrocketing interest in expertise from QuestBack

Our customers are increasingly eager to develop their own competence on feedback management, and take advantage of our expertise through survey quality assurance, training, webinars, and in-house workshops. An increasing number of companies choose QuestBack as a solid, forward-thinking partner on Enterprise Feedback Management (EFM) – not just offering an online survey solution, but also the expertise and knowledge transfer necessary for the customers to gain maximum value of their QuestBack subscription. Collecting, analyzing and acting on customer feedback enables QuestBack customers to meet and surpass customer expectations, and increase customer retention.

What does 2010 hold for QuestBack customers?

To constantly advance our offering of products and services, we will also in 2010 continue to invest and add resources to research & development, customer support, and customer communications. Our customers will recognize this as an even closer attention to customer needs, exciting releases of product upgrades and services, and in general a continuous improvement of the quality of our customer offering.

* QuestBack Customer Survey 2009